The New Play web portal offers prospective members a personal, online "play space" complete with free online games and surrounded by new player-oriented promotions, advertisements and calendars. In their personal New Play portal, your prospects will receive multiple targeted marketing impressions, some direct, some designed to turbo-charge traditional marketing vehicles like television and print advertising. The portal facilitates the management of display advertising, click-through campaigns, affiliate and external advertisements and social media campaigns, so you can better rationalize spend and maximize targeting power. The New Play player portal a marketing asset so valuable you'll wonder how you go along without it.
